5 Pillars of Successful Tourism Marketing
This course will help destinations, attractions, and hospitality marketers understand the latest trends and most efficient strategies that will help them compete with other similar-sized organizations.
Introduction: 5 Pillars of Successful Tourism Marketing
Intro - Slide PDF
Pillar 1: Ethical and Efficient Use of Artificial Intelligence (AI)
Pillar 1: Slide PDF
Pillar 1: Quiz
Pillar 2: Audience Growth: Contests, Giveaways, and Partnerships
Pillar 2: Slide PDF
Pillar 2: Quiz
Pillar 3: Combining Search Engine Optimization and Google Ads
Pillar 3: Slide PDF
Pillar 3: Quiz
Pillar 4: DIY Video Marketing to Expand Reach and Awareness
Pillar 4: Download
Pillar 4: Quiz
Pillar 5: Building Flexible, Hybrid Work Teams to Maximize Resources
Pillar 5: Quiz