Course curriculum

    1. Welcome to Making the Case for Tourism

    2. Where You're Starting

    3. The Budget Hearing

    4. What Tourism Does for a Community

    1. Who You're Talking To

    2. Listening Before Talking

    3. Your Audience Map

    4. Checkpoint: Know Your Audience

    1. Finding Your Numbers

    2. Number, Story, So What

    3. Practice: Build Your Message

    4. Checkpoint: Data That Lands

    1. Speaking at Public Meetings

    2. Handling Tough Questions

    3. Checkpoint: Under the Microphone

    1. Where You Are Now

    2. Your Making-the-Case Plan

    3. Keep Making the Case

About this course

  • $9.95
  • 18 lessons
  • 0 hours of video content

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